5 Ways to Get Personal with your Patients

A personal relationship with your patients creates a close and balanced rapport. It allows you to understand your patient’s feelings and better communicate with them. Because of that, it is essential that staff work to build a close and personal relationship with their patients. Here are five ways to do that.

Pat attention to details.

When staff members remember specific details about a patient, it makes them feel valued and special. Knowing key information about your patients is important because personal details matter. It could be as simple as a question about their family, a pet, or a favorite hobby. Always address patients by their preferred name and make a point to find out details about your patients beyond their medical history.

Maintain eye contact.

Maintaining eye contact communicates care and compassion. It can also show empathy and interest in your patient’s situation. Eye contact and social touch connect you to your patients and communicates understanding.

Utilize open communication.

Studies have shown that good communication can be a crucial factor in improving patient outcomes. Understanding your patient’s communication preferences and state of mind will help build rapport. Encouraging your patients to share their feelings with you is one way to approach this. Open communication is key to the success of a practice.

Use all forms of communication.

Whether your practice communicates via telephone, email, text message, social media, website, newsletter, or patient portal, in order to create a truly personal patient experience, you must communicate by using all possible channels. Healthcare consumers now expect more. Patients want tools that are flexible and easy-to-use to help them meet their health needs. To keep up with the trends and continue to build personal relationships, technology must be in place.

Keep your word.

Keeping your word is one of the most effective ways to build a strong bond with patients. If you tell them you will do something, do it. If your ability to complete a task changes, communicate this with the patient. Don’t over-promise and under deliver. Keeping your word with patients not only builds rapport, it also builds trust.

Creating a personalized care experience for patients does not just happen overnight. However, when done correctly, it can be powerful. Getting to a personal level can be the difference between a patient forgetting about your practice, and that same patient returning and becoming a loyal patient for life. Making it personal is about making the patient feel like they’re appreciated, respected, and cared for.

 

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  • As a speaker at the first ad hoc meeting of rheumatology practice managers gathered in a single small room at its infancy a decade ago, I’m amazed to see how NORM has blossomed into a high energy organization of depth and professional meetings with parallel break-out symposia between plenary sessions. NORM has truly come of age. This is where the “business” of rheumatology gets learned. The ”guildmanship” for rheumatology practice management is now strong.- Paul H. Caldron, DO, FACP, FACR, MBA, Arizona Arthritis and Rheumatology Associates
  • In a time of demanding changes in the management of medical practices in the US, NORM has been a lifesaver to the community of Rheumatology practices.  NORM has allowed our practice to stay ahead of the many demands of CMS and others payors and has ensured that our practice remains cognizant of new issues that arise in HIPPA compliance, human resources and medical billing to name a few. Sending our Practice Manager to NORM's conferences has been cost-effective and beneficial to our practice because she returns to our office with an abundance of information that otherwise would have taken months to compile. Every Rheumatology practice that wishes to stay on top of emerging issues in practice management should consider sending a member of their staff to NORM's conference.- Michael S. Rosen M.D., Chester County Rheumatology PC
  • Thanks to all those wonderful people in the NORM Network who respond to emails, offering their advice, experience, time, and support ... I haven't even been a member a full year yet and I am amazed at the dedication of everyone who responds to helping via emails and the NORM Organization itself! I have barely had a chance to explore the resources and I have yet to really dive into requests for help still I am silently learning so much and do occasionally offer what I can! Thank you all!- Cheryl Piambino, Kenneth E. Bresky, DO

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